Over the last few years, New Look have been the main producer of Moomin t-shirts. Play.com have had three t-shirts in the last three years, but they stopped selling them rather soon. What really annoyed me about New Look is that despite the t-shirts being great quality, price and designs, they would not appear online so I would have to go in store, which was a pain because I like to check new products for Moomin stockists every week or so, and it was asking a bit too much of me because it’s easier to do this online.
However, I recently spoke with a manager at a New Look store and they told me that they were no longer stocking the Moomin t-shirts. This upset me but saved me a lot of time and hassle searching for them.
Today, it was published on http://www.licensing.biz that a company called Rock Off have now got a Moomin license to sell t-shirts. They will be sold this year in HMV, with around ten designs. This has made me very happy, although I’ve always got things to say… I just hope that one day, men’s t-shirts will become available, as I know many male Moomin fans who would appreciate this. But for now, all I can do is send my thanks to Caroline Mickler and the people at Rock Off for allowing my vast Moomin collection to expand.